Top 5 Ultracasual Games Performance on Unified Platform in the UK, Q2 2025

In the second quarter of 2025, ultracasual games maintained a strong presence in the United Kingdom, with distinct trends across downloads, revenue, and active users.

PlaySlime:Slime Simulator Game by Slime Simulator Studio showed varied performance in its metrics. Weekly revenue saw fluctuations, peaking at around $2.7K in mid-April. Downloads reached a high of 1.8K in the same period, while active users remained relatively stable, hovering around 24K.

Perfect Tidy from ABI GLOBAL LTD. experienced a peak in weekly downloads at nearly 28K in mid-April. Revenue showed a decline, dropping from $1.5K at the start to a low of $808 in early June, before rebounding slightly. Active users peaked at 144K in mid-May, followed by a gradual decline.

Diamond Painting ASMR Coloring by Crazy Labs had a steady climb in active users, reaching nearly 3.5K by the end of June. Downloads were highest at 1.2K in late May, while revenue fluctuated modestly, peaking at $888 in late June.

Draw it from Kwalee Ltd showed a peak in weekly downloads at nearly 9.8K in mid-April. Revenue remained low, reaching $526 in the same period. Active users saw a decline, starting from 52K and stabilizing around 24K by the end of the quarter.

Finally, World of Slime Simulator Games by Solid Apps INC had modest performance, with downloads and active users remaining below 200 and 300 respectively. Revenue was consistent, averaging around $160 throughout the quarter.

These insights are based on data from Sensor Tower. For more detailed analysis and trends, visit Sensor Tower's platform.